Creative Director and full-stack product design leader for enterprise data, AI interfaces, media systems, and digital ecosystems.
Senior creative leadership, Rock This product ecosystem proof, hands-on product strategy, deep interface craft, engineering fluency, and an issued patent record across AI, media, and interface systems.
Years Building
20+
Issued Patents
8 issued
Primary Lane
Creative Product Systems
Current Work Status
Citigroup + Founder
Ecosystem proof
Full-stack product ecosystems
Rock This is the strongest proof: a connected iOS, Android, Shopify, and AWS-backed product ecosystem spanning mobile UX, commerce, AI media, social surfaces, credits, admin tools, and launch architecture.
Leadership
Team and systems director
Leads multidisciplinary creative teams, manages ambiguous intake, turns new business domains into product models, and still works hands-on when the craft needs a standard.
Invention
8 issued U.S. patents
Public invention record spans AI UI customization, image-classification presentation interfaces, media scene intelligence, and video metadata.
Enterprise craft
Data, media, and AI interfaces
Career proof connects Citi dashboards, Verizon FiOS media UX, Fannie Mae design systems, Rock This, Goodnight eNight, and agency work.
Target lane
Senior roles that need craft, systems, and delivery.
Creative Director
Design Director
Principal Product Designer
Head of Product Experience
AI Product Experience Lead
Innovation Design Lead
Product ecosystem proof
Rock This shows the end-to-end ecosystem pattern.
This is the most important resume signal: Kirk can lead from product vision through mobile apps, commerce, cloud services, AI/media workflows, admin operations, and launch architecture.
Rock This
iOS + Android product system
Mobile-first wardrobe, shopping, social, AI media, credit, messaging, profile, and admin workflows built around a connected consumer product model.
Commerce
Shopify application layer
Merchant/app integration work that connects product catalog context, shopping handoff, commerce providers, and future marketplace workflows.
Cloud
AWS-backed services
Lambda, API Gateway, DynamoDB, S3, Cognito, Secrets Manager, IAM, CloudWatch, signed media flows, and production-style environment separation.
AI + Social
Fashion media ecosystem
Closet taxonomy, outfit creation, AI photos and videos, soundtrack clips, feed cards, follows, comments, messages, reporting, and moderation-aware reads.
AI storytelling
Goodnight eNight context
A relevant AI storytelling product lane with personalization, narration, parent review, export, and family-safe creative boundaries.
Experience Timeline
Citigroup
Irving, TX
2020 - Present
Vice President Digital Design Engineer, Sr. Mgr
Officially serves as Vice President Digital Design Engineer, Sr. Mgr, with a Creative Director function across a multidisciplinary data visualization team producing dashboards, full-web applications, product models, and design-system guidance for business-critical operational interfaces.
Turns ambiguous intake, business domains, acronyms, KPIs, and stakeholder needs into reusable interface models and decision-ready visual systems.
Co-inventor on public Citi/Citibank AI UI customization, user-interface token, image-classification policy, and GUI image-selection patents.
Fannie Mae
Plano, TX
2018 - 2020
Lead UI/UX, Researcher, Animator, Video Production
Worked across research, product UI, motion design, design-system communication, and executive storytelling for enterprise product teams.
Created Blueprint Design System UI elements and motion guidelines.
Conducted research and usability studies to identify cross-functional workflow problems and design-system opportunities.
Produced video, animation, presentation, and keynote media for executive communication and product-team alignment.
Verizon Corporation
Irving, TX
2010 - 2018
UI/UX Design Manager
Designed and managed 10-foot video experiences across cable, on-demand, set-top boxes, Xbox, PlayStation, DVR players, connected media devices, and Redbox Instant by Verizon.
Wrote and influenced requirements, produced wireframes, prepared prototypes, defined usability-study objectives, reviewed designs, and audited implementations.
Managed designers and cross-functional relationships across on-site, remote, partner, product, and development teams.
Helped ship several Verizon FiOS TV releases and brought video products into millions of homes while inventing media interaction and metadata concepts.
Ad Agency and Digital Product Studio Work
United States
1999 - 2007
Interactive Creative / Digital Product Builder
Worked in and helped build multiple advertising agencies during the late-90s and early-2000s shift into web, interactive, campaign, and digital product work.
Created brand, campaign, website, interactive, animation, and presentation work in client-service environments.
Built the foundation for pitching ideas, translating brand strategy into shipped digital experiences, and carrying work from concept through production.
Connected creative direction, production craft, client pressure, and technical delivery before moving into larger enterprise and product leadership roles.
Patent portfolio
Issued invention record across AI, media, and interfaces.